Marketing

Digital Marketing Executive / Marketing Coordinator

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Job Title: Digital Marketing Executive

Location: Solihull

Salary: Competitive

Job Type: Permanent, Full Time (40 hours, Mon – Fri, 08:30 hrs – 17:30 hrs)

The role: To have key responsibilities within the marketing team for the planning and implementation of the sales-i marketing communications strategy, with the ultimate aims of generating leads and nurturing customers.

  • Marketing activity across all global markets
  • All forms of marketing and communications to internal and external audiences

Key Results areas:

  • To champion the sales-i brand
  • Increase the number of MQLs and SQLs
  • Increase the number of demonstrations driven by marketing
  • Support the retention of current customers
  • To positively influence agreed internal KPIs
  • To support fellow members of the team

Key Responsibilities and Accountabilities:

  • Champion the sales-i brand on all communication and support the retention of existing customers.
  • Grow the marketing funnel and nurture inbound Leads, MQLs, SQLs and Opportunities.
  • Be the go-to person for HubSpot, managing workflows, lists, segmentation, email, and landing page templates.
  • Be the first point of contact for all digital elements of Marketing output.
  • Direct the ongoing maintenance and development of the company website and continually monitor and improve its performance.
  • Liaise with external partners to monitor and report on PPC and SEO workstreams
  • To manage and deliver consistent use of sales-i brand and on all communication materials
  • Involvement in the wider range of outputs of the team
  • Co-ordinate and create digital elements of the following:
    • Internal newsletters
    • External newsletters
    • Email campaigns
    • Blogs
    • Training materials
    • Surveys
    • Landing pages
  • Support marketing team and all departments within the company and all levels of staff from apprentice to C-level executives
  • External agencies, suppliers and partners (tech, buying groups and associations)

The Candidate:

  • Must have demonstrable marketing environment experience
  • Professional marketing qualification preferable, but not essential
  • Extensive knowledge of marketing automation and HubSpot software
  • Advanced knowledge of HTML5/CSS
  • Knowledge and Adobe Creative Suite (InDesign, Illustrator and Photoshop)
  • Knowledge of Microsoft Office (PowerPoint, Excel, Word)
  • Excellent verbal and written communication skills
  • Excellent project management skills, scheduling, organizing, briefing, prioritizing workflows and time management
  • Passionate about marketing and communications
  • Works autonomously, self-starter, who hits personal targets
  • Confident, self-motivated and success driven
  • Collaborative and works effectively as part of a team whilst encouraging and fostering teamwork.

Please note:

Please click the APPLY button and to submit your CV and Cover Letter.

Candidates with experience or relevant job titles of; Digital Marketing Specialist, Marketing Executive, Digital Marketing Advisor, Digital Marketing Consultant, Marketing Analyst, Senior Marketing Executive, Digital Marketing Officer, SEO may also be considered for this role

How can we help?
How can we help?

If you have any questions and you would rather chat to a member of our team please email or call us about this role.

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